Project overview
In summary
OMD is an integrated media agency that aims to deliver insights, ideas and results that positively impact their high profile clients’ communication strategies. OMD contacted us at Vinyl Impression HQ during the process of planning an event at the Mill Bank Tower, which needed to be radically transformed inside and out to match their branding and design style.
In order to advise on the most effective materials and product solutions, we sent out creative director Ed to meet with OMD’s project lead and graphic designer to walk the space to understand their objectives, suggest options and to ensure we delivered an excellent end result for them. OMD had three floors and the exterior of the building to brand, which all needed to be achieved using removable graphic options, ensuring that the space could be left as it was found.
In order to achieve this, we used banner material to wrap the large exterior pillars as well as ‘Smart stick’, a fabric based material, to wrap the interior pillars, a brick wall, the staging, the speaker’s podium and the soundboards in the media centre. In addition to this we supplied a large version of the event’s logo in matt white vinyl, which was attached to the front of a bar that used LEDs to illuminate the graphic, creating a backlit effect.
Project overview
In summary
OMD is an integrated media agency that aims to deliver insights, ideas and results that positively impact their high profile clients’ communication strategies. OMD contacted us at Vinyl Impression HQ during the process of planning an event at the Mill Bank Tower, which needed to be radically transformed inside... Read more
Project overview
In summary
OMD is an integrated media agency that aims to deliver insights, ideas and results that positively impact their high profile clients’ communication strategies. OMD contacted us at Vinyl Impression HQ during the process of planning an event at the Mill Bank Tower, which needed to be radically transformed inside and out to match their branding and design style.
In order to advise on the most effective materials and product solutions, we sent out creative director Ed to meet with OMD’s project lead and graphic designer to walk the space to understand their objectives, suggest options and to ensure we delivered an excellent end result for them. OMD had three floors and the exterior of the building to brand, which all needed to be achieved using removable graphic options, ensuring that the space could be left as it was found.
In order to achieve this, we used banner material to wrap the large exterior pillars as well as ‘Smart stick’, a fabric based material, to wrap the interior pillars, a brick wall, the staging, the speaker’s podium and the soundboards in the media centre. In addition to this we supplied a large version of the event’s logo in matt white vinyl, which was attached to the front of a bar that used LEDs to illuminate the graphic, creating a backlit effect.
Project Gallery
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Services provided
Consultancy, site survey, original artwork, production and installation.
Materials used
Removable wall vinyl, permanent wall vinyl, whiteboard vinyl, posters for frames, acrylic boards.
Productions used
Custom wall graphics, custom wall mural, photo frames, whiteboard vinyl, custom acrylic signs, custom acrylic wall covering.
In order to get the graphics applied in a timely manner we sent two installation crews along with a three meter high scaffold tower to apply the environmental graphics throughout the space to complete the branding process. Once the OMD event was over we sent our installation team to de-rig the space, removing all of the event wall graphics to restore the prestigious building back to its original form. Our event graphics have been specifically designed for application and removal without causing damage to surfaces, leaving the rented space as though the event hadn’t happen at all.
Testimonial
What our client had to say
Vinyl Impression from start to finish were brilliant to work with. The process felt seamless throughout and no request was too difficult for them. They were full of suggestions during the process to help guide our vision, and made the whole organisation of our event much easier with their brilliant project management. For any projects of this type in the future, I will certainly be using them again
Harriette Wilmoth, Marketing, OMD (Omnicom Media Group)
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+44 (0) 1342 311858 / hello@vinylimpression.co.uk
